How To Money

Project: How To Money
Client: Chegg
Role: Creative direction, scriptwriting, production, post
Collaborators: Jean Chatzky, C/R Strategy Partners, Chegg
Delivery: 200 money moments in the form of stories, listicles, how-tos, and advice with a diverse cast of financial influencers.

The Story: Chegg - best known for college book rentals on college campuses across the U.S. - saw the opportunity to leverage their “A Smarter Way To Student” learning platform with a chat-like design incorporating video to teach financial literacy.